LinkedIn Sales Navigator Price in 2026: Every Plan in AUD, USD and GBP, and Is It Worth It?
By Abdellah El Younsi. Published , updated . 9 min read.
LinkedIn Sales Navigator Core costs A$154.99 a month in Australia, which is A$170.49 with GST. Paid yearly it is A$1,499.88 (about A$125 a month). Advanced costs A$189.99 a month. In the US Core is $119.99, and in the UK £94.99.
What the price buys is a better LinkedIn search plus 50 InMail credits a month. Finding the right people inside that search, writing to them and following up is still your job, one profile at a time.
We have prospected with Sales Navigator ourselves, and that manual work is the reason we built Deberli. This page gives you every plan and price, what you still do by hand, and when Sales Navigator is the better buy.
Key Takeaways
- Sales Navigator Core is A$154.99 a month in Australia (A$170.49 with GST), $119.99 in the US and £94.99 in the UK. Paying yearly brings Core to about A$125, $90 or £80 a month.
- Advanced is A$189.99, $159.99 or £130 a month. Advanced Plus is priced on request. Core and Advanced come with a free trial if you have not had one in the past year.
- You get search filters, lead lists and 50 InMails a month. You still source leads by hand, send every invitation and message, and find emails somewhere else.
- Deberli costs EUR 99 a month with two LinkedIn accounts. It finds people who just showed a buying signal and contacts them on LinkedIn and email for you.
How Much Does LinkedIn Sales Navigator Cost?
These are LinkedIn's own list prices per seat, from its compare plans page in October 2026. They do not include GST or VAT.
| Plan | Australia (AUD) | United States (USD) | United Kingdom (GBP) |
|---|---|---|---|
| Core, monthly | A$154.99 | $119.99 | £94.99 |
| Core, yearly | A$1,499.88 (A$124.99 a month) | $1,079.88 ($89.99 a month) | £959.88 (£79.99 a month) |
| Advanced, monthly | A$189.99 | $159.99 | £130.00 |
| Advanced, yearly | A$2,159.88 (A$179.99 a month) | $1,799.88 ($149.99 a month) | £1,499.88 (£124.99 a month) |
| Advanced Plus | Quote | Quote | Quote |
Core is built for one seller. Advanced adds team features such as seat management and team reporting. Advanced Plus is for teams that want Sales Navigator synced with a CRM like Salesforce or HubSpot, and LinkedIn prices it by team size.
What does the price leave out?
- Tax. In Australia, GST is added on top of A$154.99.
- Sending. Sales Navigator does not send invitations or follow ups for you. Teams that want that add an automation tool, which is a second bill.
- Email addresses. Sales Navigator does not give you emails. Most teams pay for an email finder on top.
- Your time, which the section after the trial covers.
How Much Is Sales Navigator in Australia With GST?
LinkedIn's Australian prices do not include GST, so 10% is added at checkout.
| Plan | Before GST | With 10% GST |
|---|---|---|
| Core, monthly | A$154.99 | A$170.49 |
| Core, yearly | A$1,499.88 | A$1,649.87 |
| Advanced, monthly | A$189.99 | A$208.99 |
| Advanced, yearly | A$2,159.88 | A$2,375.87 |
If your business is registered for GST, you can usually claim the GST back as a credit. Your accountant can confirm it for your case.
Sales Navigator vs LinkedIn Premium Business: Which One Do You Need?
Premium Business is LinkedIn's cheaper paid plan, built around your own profile and network. Sales Navigator is built for finding people to sell to.
| Premium Business | Sales Navigator Core | |
|---|---|---|
| Price | Less than Core | A$154.99 / $119.99 / £94.99 a month |
| InMail credits | 15 a month | 50 a month |
| Lead filters (seniority, company size, years in role) | No | Yes |
| Saved lead lists and searches | No | Yes |
| Alerts when saved leads post or change jobs | No | Yes |
If you only want to see who viewed your profile and send a few InMails, Premium Business is enough. If you prospect every week, Sales Navigator is the one built for it.
Is There a Sales Navigator Free Trial?
Yes, for Core and Advanced. LinkedIn says the trial length varies by region and promotion, and most people are offered a month. You need to have had no paid LinkedIn subscription and no trial in the past 12 months.
The trial turns into a paid plan unless you cancel before it ends. If you cancel, you cannot start another trial for at least 12 months, so use it in a month when you will actually prospect.
What Do You Still Do by Hand With Sales Navigator?
Sales Navigator is a search tool, and a good one. What happens after the search is up to you.
You source the leads yourself
You build the search, scroll the results, open profiles to check each person really fits, and save them to a list. A search for "marketing agency owners in Sydney" returns everyone with that title. It cannot tell you which of them needs what you sell this month, so you end up contacting the whole list and hoping.
You write and send every message
Each connection request, each message after an accept and each follow up is a click by you. InMail is capped at 50 credits a month, which runs out fast if InMail is your main channel.
You keep track of who to chase
Who accepted, who replied, who needs a second message on Thursday: that lives in your head, a spreadsheet or a CRM you keep updated by hand.
That is where our hours went when we prospected with Sales Navigator: the search was quick, and everything after it was slow.
Sales Navigator vs Deberli: What Is the Difference?
Deberli does the work that comes after the search. You describe who you sell to in one sentence, and Deberli finds people who just showed they need it, checks they fit and contacts them for you.
| Sales Navigator Core | Deberli | |
|---|---|---|
| Where leads come from | Your searches and filters, sourced by hand | Buying signals: people who posted about the problem, hired for it, or engaged with a competitor |
| Checking fit | You open each profile | Every lead checked against your one sentence about who you sell to |
| Who to contact first | You decide | Fresh signal and best fit at the top |
| Invitations and messages | You send each one | Sent for you, paced under LinkedIn's limits. Approve each one or let it run |
| First message | You write it | Written from the signal that found the person, in your voice |
| Not included | Finds addresses and sends from your own inboxes | |
| InMail | 50 credits a month | Not needed: connection requests and email |
| CRM | Salesforce and HubSpot sync on the higher plans | HubSpot included: accepts and replies sent with their email, messages saved as notes, a deal opened on a buying reply. No Salesforce yet |
| LinkedIn accounts | One seat, one person | Two accounts included |
| Price | A$154.99 a month + GST | EUR 99 a month, or EUR 79 a month yearly |
What Does Deberli Do Instead? An Example
Say you run an agency that manages LinkedIn ads for B2B software companies in Australia. In Sales Navigator you would search "Marketing Manager, Software, Sydney" and get a long list of people, almost none of them shopping for an agency this week.
Deberli watches LinkedIn for the moment someone asks for what you sell. The card below follows one lead from that signal to the first message.
In the workspace below you see every lead, the signal that found them, and the message before it goes out.
A tour of the Deberli workspace: leads with their signal, the messages, and the inbox.
Give Deberli one sentence about who you sell to and see who is showing a buying signal in your market this week.
Is Sales Navigator Worth It?
Yes, if you sell to a short list of big accounts. If you research twenty companies by hand, map who sits where and write every message yourself, Sales Navigator's filters, account pages and relationship maps are built for exactly that.
Yes, if your team lives in Salesforce. Sales Navigator's CRM sync on the higher plans keeps LinkedIn activity next to your deals. Deberli only connects to HubSpot, and does the same there: people who accept or reply go into HubSpot with their email, your messages become notes, and a buying reply opens a deal.
Probably not, if you need a steady flow of new conversations. Founders, agencies and small sales teams usually want more replies, not a better search. For them the time spent after the search is the real price, and that is the part Deberli does.
Want to see what a signal is before you sign up? The free LinkedIn buying signal finder turns one sentence about what you sell into the posts and job ads that show someone needs it now. No account needed. Moving off Trigify before it closes on 22 October? See our Trigify alternatives.
How Do You Get Sales Navigator Cheaper?
- Pay yearly. Core drops from A$154.99 to about A$125 a month, a saving of about A$360 a year.
- Use the free trial. LinkedIn offers one if you have not had a paid LinkedIn subscription or a trial in the past 365 days. It emails you seven days before the trial ends.
- Buy only the seats that prospect. People who only need to look someone up rarely need a seat.
Frequently Asked Questions
How much is LinkedIn Sales Navigator in Australia?
In October 2026 Sales Navigator Core costs A$154.99 a month or A$1,499.88 a year, and Advanced costs A$189.99 a month or A$2,159.88 a year. GST is added at checkout. Advanced Plus is priced on request.
How much is Sales Navigator in the US and UK?
Core is $119.99 a month or $1,079.88 a year in the US, and £94.99 a month or £959.88 a year in the UK. Advanced is $159.99 or £130 a month. Prices exclude sales tax and VAT.
Does the Sales Navigator price include GST?
No. LinkedIn's Australian prices exclude GST, so Core at A$154.99 a month costs A$170.49 with GST, and Advanced at A$189.99 costs A$208.99.
How long is the Sales Navigator free trial?
LinkedIn says it varies by region and promotion, and most people are offered a month. You are eligible if you have had no paid LinkedIn subscription and no trial in the past 12 months. It becomes a paid plan unless you cancel before it ends.
What is the difference between Sales Navigator and LinkedIn Premium?
Premium Business costs less and is built for your own profile, with 15 InMails a month. Sales Navigator Core adds lead filters, saved lead lists, alerts on saved leads and 50 InMails a month, and is built for prospecting.
How many InMails do you get with Sales Navigator?
LinkedIn's plans page lists 50 InMail credits a month.
Does Sales Navigator send messages automatically?
No. It finds and saves leads. You send each invitation and message yourself, or add a separate automation tool.
Is there a cheaper alternative to Sales Navigator?
It depends on what you need. If you need a better LinkedIn search, Sales Navigator is the tool. If you need conversations, Deberli costs EUR 99 a month with two LinkedIn accounts, finds people who just showed a buying signal and contacts them on LinkedIn and email for you.
Can I use Deberli and Sales Navigator together?
Yes. You can keep Sales Navigator for account research and use Deberli to find and contact people with a buying signal. Point them at different people so nobody hears from you twice.
Sales Navigator prices come from LinkedIn's compare plans page, checked on 11 October 2026. Prices exclude tax and can change. LinkedIn and Sales Navigator are trademarks of LinkedIn Corporation, and Deberli is not affiliated with it.