Targeting

The Targeting tab holds who a campaign looks for. Every new lead follows what's written here.

The Targeting tab, with demo data.

The rows

RowWhat to put there
Job rolesWho we contact, with one search per role. A campaign needs at least one.
IndustriesCompany industries, as LinkedIn names them.
LocationsCountries, regions or cities.
Excluded placesPlaces ruled out, for "Europe but not France".
ExcludedAnything that disqualifies a profile: agencies, consultants, students.
Company sizeHeadcount bands, as LinkedIn counts them.

Saving

Change what you need, then click Save targeting, or Discard to go back. Leads already in the campaign stay, and your changes apply to the next leads found.

The Signals section saves on its own, as soon as you change it, so Save targeting isn't needed there. See Signals.

Fit-only leads

A signal isn't the only reason to contact someone. The Fit-only leads row decides whether the next search also adds people who fit your profile with no signal.

Want only people with a reason to talk now? Turn Fit-only leads off. From then on, only people with a signal are added. The trade-off is that fewer leads will arrive.

Keeping someone out

To keep a kind of person out from now on, add them to Excluded. To remove one person already in the list, use Remove a lead.