Tutorial: your first campaign
This tutorial takes you from a new account to a live campaign. You can read it in ten minutes, or do each step in the app as you go.
What you'll do
- Set up your workspace.
- Describe who you want to reach.
- Check your ideal customer profile.
- Review the first leads.
- Read your sequence.
- Launch.
- Follow your first week.
What you need
- Your company website. If you don't have one, you can write a sentence about your buyer instead.
- A LinkedIn account, which you connect near the end.
- A card to start the 7-day free trial. Nothing is charged until the trial ends. You can do everything up to the launch without one.
- An email inbox, if you also want to reach people by email. It's optional, and we recommend it.
Nothing goes out while you follow this tutorial. Deberli only contacts people after you launch, and it asks you to confirm first.
Words you'll see
- Lead: a person Deberli found for a campaign.
- ICP: your ideal customer profile, meaning the job roles, places and company sizes you want.
- Signal: something recent that makes a lead worth a message now, like their company hiring for a role you care about.
- Sequence: the invitation, messages and emails a lead gets, in order.
Start with your workspace.